ABSTRACT
This study develops a virtual booth implementation measurement model in e-commerce to increase customer intention to use and then buy. This development is based on this pandemic period. The use of e-commerce has become a place of buying and selling, so new innovations in the system are needed to increase visitors to the e-commerce system to buy. Thus, in this study, we develop a success measurement model for implementing a system based on the IS success model developed by Delon and Mclean. This study uses the variables Information Quality, Service Quality, Exhibition experience, System Quality, exhibition Satisfaction, and intention to use. This variable can play a role in helping determine the effectiveness of the implemented information system. Furthermore, this research will be used to measure respondents' quantitative analysis using the system. © 2022 IEEE.
ABSTRACT
The rapid development of technology provides changes in human life in carrying out activities. One of them is SMEs that can have an impact on ornamental fish SMEs. This development is very rapid with the Covid-19 pandemic changing the economy, especially income for SMEs has decreased. Another problem with the pandemic is the existence of social restrictions in all activities, thus limiting the activities that can be done specifically for contest events. Innovation in contests requires technology to expand the range of participants to participate in contests. The combination of contests with technology creates virtual contests. Design development with a user center design approach with FGDs with related parties. The result of this research is a virtual contest application design. User-customized contest application features that play an important role include: Event Organizer can create events, create event categories, enter judges, create evaluation categories, accept participant registrations, provide information on contest results. Jury users can judge according to the event category. Participants register for the contest event and get the contest results. Administrators manage events that occur. Developing a virtual contest design in this mobile application can help ornamental fish lovers to participate regardless of the distance, place, and time of the contest. The innovation contest provides more information to help new/deserved customers get quality ornamental fish for the contest. Contest innovation requires technology to generate virtual contests. Virtual contest contests can help broaden the range of participants who can participate in contest events. © 2022 by the authors.